Audio
Sweet, chocolate-covered audio.
Cedar Fair
When Cedar Fair amusement parks needed to advertise their holiday event, Winterfest, I let Christmas music do the talking.
“Holiday Music”
:22/:08
VO: At Canada’s Wonderland, we’re so obsessed with Winterfest that when we turn on the radio, that’s all we hear.
Choir: (to the tune of Jingle Bells) WinterFest, WinterFest, where memories are made.
SFX: CHANNEL CHANGING STATIC
Choir: (to the tune of God Rest You Merry Gentleman) Millions of lights at WinterFest.
SFX: CHANNEL CHANGING STATIC
Choir: (to the tune of Deck the Halls) Eat it all at Winterfest, food and drinks and food and drinks and food.
SFX: CHANNEL CHANGING STATIC
Choir: (to the tune of Joy to the World) The Live Shows are fantastic.
SFX: CHANNEL CHANGING STATIC
Choir: (to the tune of Twelve Days of Christmas) And a gold pass gets you in free!
SFX: CHANNEL CHANGING STATIC
Live Read: Get unlimited visits to WinterFest at Canada’s Wonderland now through December 31st with the purchase of a 2023 Season Pass. Only at Canada’s Wonderland dot com.
Kingsford
Tasked with writing a spot that could be versioned across six summer occasions, I stuck to what the season’s all about—eatin’ good.
“Eatin’ Good: Memorial Day”
:30
VO: This Memorial Day, eat like you’re never going back to work, with Kingsford.
SFX: GRILL LIGHTING
VO: Just fire up that charcoal and grill some lip-smackin’,
fallin’ off the bone, died and gone to heaven, so-good-you-could-ugly-cry ribs.
Or chicken.
Or heck, grill a whole hog.
SFX: MEAT SIZZLING ON THE GRILL
VO: It ain’t summer if you ain’t eatin’ good. So what are you waitin’ for?
Kingsford. Start Something.
Grab a bag at your nearest Lowe’s.
SeaWorld (Student Work)
At Sea World, there’s never a dry moment. Especially when a manatee grabs the mic.
“Manatee Rap”
:30
MANATEE: Yo, manatee on the track!
Can we talk about humanity?
They running around like they know all about us manatees
Throwing us shade, calling us names, calling us uglyyy
Can’t they see that I’m a beauty?
900 pounds start to finish
No arms, or legs, flippers glide when I swim it
SeaWorld! Got the best seacow clinic
When I check in they can’t help check out my gorgeous
VO: At SeaWorld, there’s never a dry moment.
Check out our manatee rehabilitation center and plan your next trip at SeaWorld.com
Brita
Bottled water is ruining our planet. Even your fridge knows it.
“A Word From Your Fridge”
:30
FRIDGE: Hey, it’s your fridge.
It’s gettin’ a little crowded in here lately.
You sure you want that week-old Chinese food?
What about all that bottled water?
You know it takes each one of those schmucks 450 years to decompose, right?
But I heard from this mini-fridge I know about this thing called Brita Stream.
You just fill, pour, and filter your water, fast.
And yeah, I’m friends with a mini-fridge.
Fridges have friends you know.
Brita Stream.
Choose The Filtered Life.